Saturday, February 27, 2016

Friday, February 5, 2016

How to Become a Celebrity Stylist By Egypt Lawson

If you have your sights set on becoming a stylist to the stars, doing an internship with a fashion house is a great place to get your foot in the door. Much of the jobs in this industry come from personal references and networking. If you do an internship for a stylist or fashion insider, become their go-to person; their personal assistant. You'll want to build a relationship with your employer so that they can confidently offer their recommendation in the future.

Recommendations:
 
The world of celebrities is difficult to break into, and with good reason. With the sensitivity of their jobs, celebrities are often very private and need to be careful about who they trust. This makes personal recommendations from other stylists so incredibly valuable. Celebrities value their privacy and prefer to have trustworthy people around them—those who use their discretion and make them feel comfortable. It goes without saying that you must keep your interactions with celebrities and public figures to yourself. Engaging in gossip about a celebrity client is a sure way to be barred from the industry.

Internship:
 
A valuable part of doing an internship is the chance to build practical skills that you may have been previously unaware that you needed. Doing an internship will help you learn how to see a job through from start to finish—at every stage. You might learn how to take your work from the showroom to a costume house. These skills are only learned by real life job experience, not reading from a book. Having a great mentor to help you learn these skills will make you more valuable and will help you to further your career.
 
Create A Strong Portfolio / Lookbook:
 
During your internship, you will have the invaluable opportunity to build  a portfolio. Creating a lookbook—a carefully curated group of photos that shows your work and unique personality as a stylist. This will help to show others your skill in styling clients, which can ultimately help you to attract new and exciting clientele.
 
In order to build up your lookbook, you can offer your hair styling services to photography businesses seeking assistance with their shoots. Styling their models and assisting with a test shoot will help you get yourself out there.

Testing:
 
Test shoots were previously use to test a model for an agency. The goal was to get an understanding about that models qualities to see if they fit what the agency—and the industry—are seeking.  While these test shoots can sometimes come at a price, they are a mutually beneficial experiences that give all parties involved a piece of work to their name. The use of providing free services allows you to spread the word about your talent and gain new professional photos for your portfolio.
 
When you have created a portfolio with a minimum of eight to ten striking and different images, you will be able to present yourself to an agency.
 
To succeed in the world of fashion, you must remain current and keep your finger on the pulse of celebrity and fashion culture.
 
A formal education may not be a necessity for a job as a stylist, however, being in the know of the fashion industry is important. Know the goings on of the industry like you know your own reflection in the mirror. Attend fashion shows, research trends, and research the unique style and signature looks of celebrities. What looks great on Jennifer Lawrence may not be right for another Hollywood It girl. A style that looks fabulous on Rachel McAdams will not work for Rooney Mara. Learning the nuances of each celebrity's style is important to keeping their look on brand.
 
Gain Representation

When your goal of being a hair stylist to the stars starts gaining some momentum, it is important to find representation with one of the agencies near you. Study dilligently and find out which agencies are nearby, and begin applying. Show off your portfolio and note your valuable experiences with seasoned celebrity stylists.
 
The agencies that you seek out represent everyone in the fashion and celebrity universe. From hair stylists to makeup artists and professional photographers, you will be among many different talented people that are needed to put a celebrity client together.
 
You are bound to work with many different types of people with vastly different tastes and ideas—and people with wildly different personal preferences. So it is important to be sure that you are the type of person that can be comfortable around any type of person, and keep them at ease with you.” Ensuring that you understand the needs of the people you work with will help you to succeed. This success with various different types of people and personalities will give you greater insight in this industry.

Research, Research and More Research:
 
Don't forget to keep seeking out new information and always be researching. There is so much information out there, and a great deal of online time is needed to be fully aware of things pertinent to being a celebrity stylist.
 
You're going to give your laptop a serious workout. I am constantly online looking at different styles, look books, and ideas. I'm endlessly getting all of the bits and pieces together for different looks I'm thinking of, setting up appointments, making meetings, and finding inspiration. So if you've got the impression that being a stylist is a fun, glamorous shoot or a spontaneous gathering of awesome looks, you may need to reconsider. There is so much planning, preparing for the good and the bad, and staying in the know of the fast moving fashion world.
 
You're going to have to commit, apply yourself, and always be on your grind.
 
Being a stylist to celebrities and public figures is certainly glamorous and envy-inducing from the outside looking in, but it is still a job. Like many jobs, it requires a ton of long hours and hard work. Your day might be different every day, so those who prefer consistency and a set routine in their job need to adapt, or walk away. You might find yourself rushing around, preparing for a shoot or red carpet event one day, and on a plane the next. It's a “ride or die” industry, and you've got to be ready to work all sorts of hours. Long nights will be par for the  course, so work smart and sleep when you can.
 
You've got to juggle taking care of yourself with an unending assortment of clothes and accessories. Whether it's a press tour or a magazine shoot, you need to be at your best for your clients styling demands. It's the industry that never sleeps. Get used to it.

©2016 Hairline Illusions / Egypt Lawson
Hairline Illusions Celebrating Over 10 Years in Business!
Our goal is to provide 100% client satisfaction! Your privacy is guaranteed!
5 Penn Plaza, 23rd Floor
New York, NY 10001
(866) 777-7567
http://www.hairlineillusions.com
info@hairlineillusions.com

Thursday, January 28, 2016

5 Ways to Market on Shoestring Budget! By Egypt Lawson - BBB Movement!

You might not believe in spending a lot of money on an extravagant marketing strategy or ad campaign, but there are many smart and simple ways that you can increase your bottom line without spending a lot. Here are some budget conscious ways that you can bring in new clients!

Just Ask
If you're waiting for more clients to walk in your door, you have to ask. Each client that you work with may be a great referral, so you'll want to be certain that your work has earned it. Let your clients know that you appreciate working with them, and would love it if they told people about you.

If you feel reluctant, be sure to focus on them, and not yourself. Let them know that you want the quality of your service to be deserving of their referral. Not only does this let them know that they can trust you to do a good job, but also that you would do the same for their mother, friend, or sister.

Offer Discounts and Free Services
When doing something nice for someone comes with the promise of a reward, people are more likely to do it. Your clients might be motivated to tell more of their friends, family, and coworkers about you if they know that free or discounted services will be offered.

Let your clients know that you don't want to be their best kept hair secret, and that even if they refer a dozen new clients, you'll always have room for them. If you treat your clients like friends and make them feel appreciated with generous discounts and free services, they are bound to be loyal—and generous with referrals. Everyone loves to get a service for free, especially if it frees up their budget for something else.

Create an Affiliate Program
Many of your clients may be entrepreneurs or interested in your industry. If you meet a client that wants to get involved and find a new stream of income, discuss your affiliate program. If you introduce an option for people to sell your wonderful products or service offerings, many people may be interested in partnership.

Get Social!
If you're not involved in social media and other platforms where clients can review you and talk about your service, you're missing out!

A positive and active online presence is an indicator of your dedication to your work. If you're proud of what you do, ask to post photos of your client's hair on Facebook, Instagram, and your website. Ask them to re-post for their friends to see, and be sure to have a business card with your contact information and social media pages. Engage with your clients by adding or following them online, and more people will want to engage with you.

Encourage Community Involvement

Hosting an event with another business is a great way to get new people in your door. By working with another business, you will draw a more diverse crowd than you might attract alone. Show off your offerings, provide prizes and complementary services, and give something to everyone to take home. This is a great time to give out marketing materials and tell people about your referral or affiliate programs.

Let us know if you have any questions.

©2016 Egypt Lawson
Hairline Illusions Celebrating Over 10 Years in Business!
Our goal is to provide 100% client satisfaction! Your privacy is guaranteed!
5 Penn Plaza, 23rd Floor
New York, NY 10001
(866) 777-7567
http://www.hairlineillusions.com
info@hairlineillusions.com


Saturday, December 19, 2015

United Health Care Covers the Cost of Hairline Illusions Medical Wig "Cranial Prosthesis"

If given the choice, no one would want to lose hair due to medical reasons. Hair loss can be a crisis that's hard for many to take. The right wig can make all the difference in the world – boosting self-esteem, even helping the healing process for chemotherapy patients.

Living with Alopecia can be very stressful as well. Feelings towards baldness have been devastatingly negative as most view hair loss as a sign of weakness. Most Alopecia patients are not frail. Alopecia is an autoimmune disease that causes a person to lose their hair as the immune system destroys the hair follicles.


Yet the medical industry doesn’t accept hair loss as a vital medical problem and disregards the real distresses endured by so many.


Most medical insurance providers do not cover custom cranial “scalp” prosthesis.  They may reimburse a small portion of a stock wig. It is our mission to hopefully improve how medical insurance providers cover custom cranial “scalp” prosthesis.


We admire United Health Care for covering 100% of the cost of cranial “scalp” prosthesis for our customer. It is a start. 


Contact us for more information.







Filing Medical Insurance Steps:
Contact your medical insurance provider and ask if cranial/scalp prosthesis is covered under your plan.
The following are popular cranial/scalp prosthesis HCPCS codes to mention to your medical insurance provider. Ask if they cover any of the following codes for prosthesis. Sometimes one will cover your prosthesis and/or services like maintenance repairs.
  1. A9282 (most popular)
  2. D5911
  3. D5960
  4. L9900
  5. L5000
Request that your physician write a "prescription" for a "full cranial prosthesis" (not a regular or lace wig) and a letter explaining hair loss and its effects. That it isn't just for cosmetic reasons but for emotional well-being as well. Also, include the insurance code on prescription accepted by your provider (see above HCPCS codes).
Click on the following link regarding medical insurance reimbursement: 
Scroll down to 24>TIPS ON FILLING YOUR INSURANCE CLAIMS FOR CLIENTS WITH MEDICALLY RELATED HAIR LOSS. http://hairlineillusions.com/facts

Let us know if you have any questions.
©2015 Egypt Lawson / Hairline Illusions 

Hairline Illusions Celebrating Over 10 Years in Business!
Our goal is to provide 100% client satisfaction! Your privacy is guaranteed!
5 Penn Plaza, 23rd Floor
New York, NY 10001
(866) 777-7567
http://www.hairlineillusions.com
info@hairlineillusions.com

Thursday, November 19, 2015

How Analyze Your Hair to Determine When it Needs Protein, and When it Needs Moisture by Egypt Lawson: Hairline Illusions

Because the hair that grows from our scalps is no longer living once it passes from the follicle, it is very important to keep it balanced with proper levels of moisture and protein. In order to keep each stand intact, you must have enough moisture and protein, but never too much; too much of either can harm your hair. It is essential to keep a good routine of conditioning treatments based upon your individual needs.

If too much moisture is given, the hair can become oily and greasy, and the follicles can become clogged with sebum. This often prompts the hair strands to fall out, as the scalp is often unhealthy when the scalp becomes too oily. Just like the skin on your face or the rest of your body, your scalp can get acne and other skin conditions like eczema. It is important to keep the hair and scalp clear of excessive oil and product buildup, as too much of these things can cause damage during heat styling, instead of protecting the hair. Determining the best products to use to give your hair enough moisture without overdoing it can be difficult.

Protein is an important element in fortifying your hair. For damaged hair, protein can be used to attach itself to the damaged areas that are more likely to break. The protein molecules are able to bond with areas within the cortex that are damaged, allowing vulnerable strands of hair to be filled. Too much protein can cause the hair to be rigid and stiff. If there is too much protein and not enough oil to lubricate the hair, it becomes more likely to break and splinter. This is usually what you are trying to avoid. Proper use of protein products can seal split ends temporarily, so if you carefully rotate moisturizing products with protein-rich ones, you can find a balance.

Different hair textures requires different things, and the needs can shift each season, or depending upon what processes your hair endures; coloring, relaxing, perming, or lightening the hair can be important factors in your hair's condition. Using tap water and heat styling are also relevant, and can have a big impact in both moisture and protein. Understanding how to analyze your hair can help you determine the texture, resilience, and density of your hair so that you can determine what products to use and how frequently. It is also important to advise your stylist of all of these things so that they can be familiar with why your hair texture is the way it is so that they can avoid further damaging vulnerable hair.

Different hair textures need different things, so looking at your hair and carefully analyzing it is something that you should do periodically to check in on the needs of your hair.  This analysis is an easy four step process that determines three major things. First, you will determine the overall density of your hair, which will give you an idea of how densely packed the hairs on your head are. Second, you will examine the texture of your hair to determine how thick or fine it is. Next, you will examine the strands to understand how strong and resilient they are.

To understand your hair's density, you'll need to closely examine an area on the top of your head. Density is defined by how much hair you have on your head. Can you see the scalp easily, or are these hairs so closely packed that it is difficult to see the scalp? If you have thick or high density, you will notice that the hairs are closely bundled together. If you have thin or low density, you will see more of the skin on your head. You might also fall somewhere in the middle, as many have medium density.

Texture is the second factor that you will want to examine. Compared to other people you know, do the strands of your hair seem thin or thick? It is easiest to determine this when looking at the hair of a friend (nonrelative). Thick hair will be wider, thicker, and typically stronger. Thin hair is skinnier and easier to break. Your hair's thickness determines its texture, and this is often related to your curl pattern.

The strength of your hair is determined by how porous and elastic it is. To figure out how porous your hair is, think about how your hair feels after you wash it. When you blot out the moisture from your hair initially, does it feel extremely saturated, or not so much? Does it take a very long time to dry naturally, or does it have the feeling and appearance of being mostly dry fairly quickly? If it feels as though your hair dries very quickly, your hair is less porous;  if water doesn't penetrate the hair easily, it will dry faster. If your hair feels damp but not overly wet or heavy, you are on the normal end of porousness. If the hair is extremely wet, heavy, or even slightly sticky, that means it has higher porosity, which means it accepts a great amount of water into each strand.

The final factor in determining the strength of your hair should be examined when the hair is dry. The overall elasticity will give you a more complete understanding of your hair's strength. This is done by simply grabbing a single strand of hair and steadily stretching it. You should do this slowly and without the intention of breaking it, although it can snap. If it snaps and breaks immediately, it is less elastic. If it stretches visibly before breaking, it has more elasticity. The length of your hair and how many inches it stretches will tell you if your hair is of average elasticity, or higher elasticity.

The reason that elasticity and porousness and important factors in determining strength is because they go hand in hand; more porous hair will snap more quickly since there may be small micro-gaps within the shaft where water can easily enter, or while dry, small amounts of stress can cause it to snap.

It is possible to have a number of different combinations when it comes to density, texture, and strength, as well as different types of curl patterns. Curl pattern does not determine the texture or density of the hair, so taking care to choose products that fit your hair well is important. For example, any curly hair products are made with thick hair in mind, and many products created for low-density hair are made with thin hair in mind. Being aware of your hair type will allow you to choose the best products and treatments.

Popular moisturizing ingredients are broken up into two categories; humectants—products that seal in moisture, and those that actually penetrate the hair and bring added moisture where it is absent. Glycerin (which can work as a moisturizer when it is somewhat diluted) and silicones are humectants—also commonly referred to as sealants. They seal in the moisture to prevent moisture loss and increased vulnerability. Too much of these products can make the hair feel weighed down. Other popular ingredients include cetearyl alcohol, stearyl alcohol, cetyl alcohol, and urea. While many people associate alcohols with drying, these are valuable components of moisturizing formulas.

Some natural butters and oils work better at actually bringing moisture to the hair. Shea and cocoa butters—when blended properly to fit your hair texture and porousness—moisturizes the hair quite effectively. Dry hair and porous hair will accept more, and fine hair will accept less. Knowing your hair type will stop you from over-saturating your strands.

Protein can be replenished with natural oils like coconut oil, avocado oil, and sweet almond oil. If you're looking for ingredients in pre-made products, there are many ingredients to look out for in the top 5 items in the list of ingredients. You'll want to pick products that have natural organic oils like Root Rehab. Other popular products include silk or soy proteins, wheat or oat proteins, amino acids, collagen, and pathenol.


When in doubt, your stylist should be able to guide you toward the best products for your hair type, as well as how frequently they should be used. With a bit of patience in determining your hair type and best routine, you can better balance protein and moisture for healthy, vital hair.

©2015 Egypt Lawson / Hairline Illusions 


Hairline Illusions Celebrating Over 10 Years in Business!
Our goal is to provide 100% client satisfaction! Your privacy is guaranteed!
5 Penn Plaza, 23rd Floor
New York, NY 10001
(866) 777-7567
http://www.hairlineillusions.com
info@hairlineillusions.com